Air Max 270 'Just Do It'

The Nike Air Max 270 silhouette may take inspiration from the Air Max 180 and Air Max 93, but this colorway pays homage to a bit of Nike history that isn’t based on a sneaker. Rather, the design celebrates the 30th anniversary of the brand’s ‘Just Do It’ tagline. The slogan is printed in white on the black heel loop, while the shoe itself features a black Flyknit upper, a white midsole and an orange Max Air heel unit.