Air Force 1 Low 'Just Do It'

Nike’s signature orange coloring is closely associated with the brand, almost as much as its ‘Just Do It’ tagline. Both are showcased in the Air Force 1 Low ‘Just Do It,’ which released in June 2018 as part of a larger ‘JDI’ pack celebrating 30 years of the trademark slogan. The shoe’s leather upper, mounted on a contrasting white midsole, is a visual catalog of Nike’s original 1988 campaign, featuring throwback Nike Air patches and ‘Just Do It’ printed on the laces, Swooshes, heels, and tongue tags.